MOD A Modular
Cosmetic Palette
Categories of makeup are considered in sizes from extra to small. Connectable palettes allow customers to create a completely customized and well-designed makeup routine, the way they want it.
Halfway through the semester, the idea of MOD wasn’t connecting visually and I noticed flaws in the product design. After meeting with my professor, I was able to re-evaluate areas and take MOD in a new direction quickly and effectively.
The visuals correlate with the main idea of this project. The common principle of Gestalt guided the influence, wherein this case, the brand’s individual parts make up its entirety.
Carefully selected color palettes enhance the appeal of MOD, creating
a sturdy identity among its competitors.
